La Hispano Suiza  

 

March 12, 2010

  

 

PRESS RELEASE

 

La Hispano Suiza Fábrica de Automóviles SA in Spain and SAFRAN SA in France have been made aware of the so called “relaunch” of their legendary brand “Hispano-Suiza” at the 2010 Geneva Motor Show. Delmar 04, a Spanish company without any affiliation with La Hispano Suiza Fábrica de Automóviles SA and SAFRAN, opened a booth under the brand name “Hispano Suiza” at the Geneva Motor Show promoting a new car alleging it to be the revival of the historic and well-known Hispano-Suiza car.

 

Neither La Hispano Suiza Fábrica de Automóviles SA nor SAFRAN SA as sole holders of the rights to the historic name and brand of “Hispano-Suiza” have participated to this project or given their authorization to use the name and brand “Hispano-Suiza”.

 

The vehicle presented under the name “Hispano Suiza” has no connection whatsoever with the aforementioned companies, rightful holders of the "Hispano-Suiza" brand, and the historic “Hispano-Suiza” cars.

 

La Hispano Suiza Fábrica de Automóviles SA regrets the deceptive use and statements made related to its famous name by unauthorized third parties taking advantage of La Hispano Suiza Fábrica de Automóviles SA’s brand name and reputation. La Hispano Suiza Fábrica de Automóviles SA and Safran SA are determined to take appropriate legal actions against such unlawful conduct that infringes their rights and constitutes a practice of unfair competition misleading the public’s and consumer’s opinion intentionally.

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